Harry Styles wants you to ‘please yourself like you mean it’ with sex toy launch
Something 'Pleasing' is coming soon...

Harry Styles has sent fans wild after his brand Pleasing confirmed it’s about to drop a range of sex toys.
The Watermelon Sugar singer, 31, launched his brand Pleasing in November 2021, a pop-up focused on selling nail varnishes and marketed as unisex.
The brand has since expanded and become an online shop with a permanent retail deal with Selfridges in London.
The shop now has a range that includes perfumes, scarves, lip balms, tote bags, tees, and now… vibrators?
Teasing a new launch on the website, Pleasing had informed fans: ‘Something Pleasing, Coming Soon.’ Pretty innocuous, right?
But then there was this message: ‘This page is intended for individuals 18 years of age and older.’
After fans became convinced about what the launch was, the website confirmed their speculation today.
‘An invitation to please yourself like you mean it. Pleasing Yourself is the result of our radical pursuit of that which feels good. Two intimacy tools, The Pleasing Double-Sided Vibrator and the Pleasing Lube, that put pleasure exactly where it belongs, in your hands.’
The products, which are available on pre-order, are selling for $68 (£50) and $25 (£18).
Harry has fans confused…and excited (Picture:Robyn Beck/AFP via Getty Images)Pleasing encourages fans to be the first to sign up to learn about the launch, by entering their contact information.
After signing up, fans then receive an email that reads: ‘Message received. You’ve been so good at communicating what you want.
‘On July 25th we’ll be ready to give it to you online and in person at 251 Elizabeth Street, New York City.’
The company launched four years ago (Picture: Instagram/ @pleasing)Of course, that’s not the only piece of evidence that got fans in a tizzy.
On social media, Pleasing shared some promotional adverts. The first post showed a business card for ‘Something Pleasing’ being slotted into a flip calendar.
The caption read: ‘You forgot 251 Elizabeth Street N.Y.C. 25th of July.’
The second was a video of a finger tapping out Morse code on a Telegraph key with a glass of milk in the background. A woman presses her ear against a door and then gasps when the code finishes.
‘For those playing at home,’ reads the caption, with again, a New York address and a date for July 25- 27.
A third video, posted on Thursday, showed a woman dialling a phone. Then a mobile vibrates on a couch. Then several other phones began vibrating, answered with a gasp or a moan – hubba hubba.
Finally, the shot cut to a red dial-up phone with what appears to be Harry’s tattooed hand picking up the phone to answer the call.
‘Say that again,’ read the caption.
The teasing videos have got fans excited (Picture: Instagram/ @pleasing)The vibrating phones, suggestive gasps and moans, and teasing captions about ‘playing at home’ had fans convinced that this was the start of a sexy launch.
‘Is this something sex related? Like sex toys or lubricants related? lol sorry,’ said- kyloyun_i.stagram in the comment section of Pleasing’s Instagram.
‘Woah I missed a chapter Harry Styles is selling what now?’ said brookeybaxter.
‘Oh so we are getting sex toys,’ said duck.tape813.
‘Emphasis on the vibrations, can’t wait til the BIG reveal,’ said Oceangirlx.
‘My bingo card did not include my first ever Harry Styles merch in 2025 being literal dildos and vibrators,’ said cherrissue on X.
Does anyone know Morse code? (Picture: Instagram/@pleasing) The products are set to launch on Friday (Picture: Kevin Winter/ Getty Images)While fans were slightly baffled by this possible new venture, many were over the moon and already preparing to part with their pay cheque to afford something from this new sexual wellness range.
‘@Harry_Styles can i klarna the pleasing vibrator?’ asked noacfc**t on X.
‘harry styles pleasing vibrator rumors got my kickin my feet (i will be buying it),’ said musclemansmom5.
Metro has reached out to Pleasing for comment.
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