Sydney Sweeney is literally selling her dirty bathwater

'I honestly think it's a really fun, full-circle moment.'

Sydney Sweeney is literally selling her dirty bathwater
Sydney Sweeney is selling her used bathwater in Dr. Squatch bars of soap (Picture: Dr. Squatch)

If you’re one of the people incapable of being normal about Sydney Sweeney, your day has come, you little freak.

Sweeney, 28, has teamed up with Dr. Squatch, an all-natural soap brand (that once let Nick Cannon make testicle jokes while reminding us he has enough children to fill a minor league baseball roster), to literally sell her dirty bathwater.

It’s a brilliant move from the actress, who people on the Internet so relentlessly sexualise, her breasts became a contentious political symbol last year.

Dr. Squatch’s latest collaboration with the Euphoria star is a limited-edition bar soap infused with pine bark extract, sand, moss, and – yes – actual droplets of Sweeney’s bathwater.

It smells like a hike through the Pacific Northwest, with the added existential thrill of knowing it contains a barely detectable trace of the actress you’ve accidentally developed a weird parasocial crush on.

Last fall, she starred in a cheeky ad for the brand, lounging in a tub and whispering sweet nothings like ‘dirty little boys’ directly into the collective male subconscious.

The actress is captilasing on the internet’s insistence on sexualising her every move (Picture: Dr. Squatch) She was previously in another ad for the brand (Picture: Dr. Squatch) The star said it feels like a ‘full circle moment’ (Picture: Dr. Squatch)

Sweeney told GQ she ‘definitely was not aware’ of the whole erotic-bathwater niche until she saw her comment section melting into a puddle of unfiltered thirst.

But rather than recoil in horror, she leaned in and released the bar of soap.

‘I honestly think it’s a really fun, full-circle moment,’ Sweeney said. ‘Fans always joke about wanting my bath water… I was like, this is just such a cool way to have a conversation with the audience and give them what they want.’

Sweeney credits her outdoor-loving, Pacific Northwest upbringing for keeping her grounded amid the AWOOGA eyes of the internet.

The product is called Sydney’s Bathwater Bliss (Picture: Dr. Squatch)

When she’s not filming or doing press, she’s jet-skiing, building treehouses, or doing anything that doesn’t involve social media – or knowing what Reddit is saying about her.

Of course, this could all be part of a new era in celebrity hygiene. If this sells out, we’re only one step away from Zendaya deodorant, Pedro Pascal cologne, and a Saltburn-themed line of beverages that we should absolutely not talk about ever again.

In the meantime, if you’re looking for a soap that smells like fresh pine, rugged adventure, and just a splash of meme-fueled insanity, Sydney Sweeney’s got your back. And maybe your loofah, too.

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