Celebrity Apprentice ‘bags two of Hollywood’s biggest stars’ for new series
'The star power is off the scale.'
The starriest show on TV this year is not poised to be a Netflix drama, but the BBC’s very own Celebrity Apprentice.
That’s right, the star power on Lord Alan Sugar’s reality TV show is said to be ‘off the scale’ after reportedly bagging two of Hollywood’s biggest stars and one of the UK’s most successful popstars.
If reports are to be believed, none other than Benedict Cumberbatch, 48, Olivia Colman, 51, and Robbie Williams, 51, are going to be dishing out their business advice.
Before you get too excited, they will not be competing on Celebrity Apprentice but instead will be called upon by their friends, who are among the candidates.
A source told The Sun: ‘Lord Sugar’s celebrity Apprentices were already an impressive bunch but the extra names featuring in one surprise task have considerably upped the ante.
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‘Benedict and Olivia are both huge names and of course are beloved by fans so everyone was very excited when the candidates mentioned they would be calling on the duo for help.
Benedict will reportedly help one of his friends, who is among the candidates (Picture: Sebastian Reuter/Getty Images) Similarly, it has been claimed Olivia will share her business advice (Picture: Marc Piasecki/WireImage)‘The star power is off the scale.’
Metro has contacted the BBC, Benedict, Olivia and Robbie’s reps for comment.
It will not be the first time Robbie has made an appearance on Celebrity Apprentice – in 2019, he supported his wife Ayda Field-Williams, who was a candidate on the show.
The BBC has not officially released the line-up for Celebrity Apprentice but The Sun claims the candidates include Rob Rinder, ex-EastEnder Jake Wood and JLS singer JB Gill.
They will be joined by TV host Angela Scanlon, Gladiators star Legendand stand-up Shazia Mirza.
It has been reported Robbie will also join Benedict and Olivia on the BBC show (Picture: Theo Wargo/Getty Images)To view this video please enable JavaScript, and consider upgrading to a web browser that supports HTML5 video
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Previous Page Next PageLaura Whitmore was also reportedly lined up for Celebrity Apprentice but pulled out, ‘infuriating’ BBC bosses.
A source told the MailOnline: ‘Of course, there can be a lot of last-minute changes in television, but it was just days before filming started and the team were very much left in the lurch.
‘The dates did not work for Laura and so she backed out, but many were left in an awkward position by her decision.’
Celebrity Apprentice is being rebooted after six years off air.
First aired in 2005, the show was created to raise money for Comic Relief and broadcast subsequent specials in 2007 and 2019.
The most recent Celebrity Apprentice’s line-up included the likes of Amanda Holden, Rylan Clark and Russell Kane.
Celebrity Apprentice is coming to BBC One and iPlayer later this year.
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